For two consecutive years, the Sustainable Beauty Awards has recognized Taiwan-based O’right’s ongoing commitment to embedding sustainability in products and services, once again putting Taiwan in the global spotlight. With Green, Sustainability and Innovation as the core values that support their vision of a better tomorrow, O’right shows the world that they are in the lead when it comes to environmental protection to make their presence felt in the global market as an eco-conscious brand.
Green brand takes the world by storm
The Sustainable Beauty Awards aims to give recognition to brands that are pushing the boundaries of sustainability in the beauty industry. Following O’right’s win last year, they were crowned once again, standing out and beating fellow competitors L'Oreal, Weleda, Aveda and REN.
At the 2018 Sustainable Beauty Awards, O’right won the Sustainable Packaging Award for their innovated renewable plastic pump and bottle after scoring nominations in three awards categories New Sustainable Product, Sustainable Packaging and Sustainability Pioneer. Having recently just introduced a brand new skin care line, the innovative Goji Berry Ultimate Rejuvenating Collection, it is an incredible honour and unforgettable milestone for the Taiwanese beauty brand whose mission is to drive sustainability in the cosmetic sector. From their revolutionary goji berry root extracted via sustainable farming to their much talked-about renewable plastic shampoo pump, the Sustainable Beauty Awards recognized the green pioneer for its sustainable efforts both internally and externally towards a low-carbon, greener future.
At the awards ceremony, O’right Caffeine Botanical Scalp Revitalizer, a winner from the previous year, was especially praised again for its incredible product concept and results. The Sustainable Beauty Awards is not the only thing O’right is celebrating this year. Frequent winners of the top three international invention awards, O’right also won Gold Medals at iENA Nuremberg 2018 in November and the 46th International Exhibition of Inventions of Geneva in April for their best-selling product Caffeine Botanical Scalp Revitalizer. The journey towards a greener tomorrow hasn’t been easy. Despite the high costs of product development, O’right is committed to the highest standards to produce green products that best benefit consumers and the earth.